Queen Camilla's niece Ayesha Shand has announced a major career change after eight years in the art world.
The 30-year-old is leaving her position at prestigious gallery Hauser & Wirth to become US VP of Marketing for Trinny London.
Shand had been working alongside Princess Eugenie, who is a director at the same art gallery.
Trinny London is a skincare and makeup brand founded by entrepreneur Trinny Woodall.
Queen Camilla's niece Ayesha Shand has announced a major career change after eight years in the art world.
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Shand's departure from Hauser & Wirth, where she served as associate director, marks the end of her nearly eight-year tenure in the art industry.
In her LinkedIn announcement, Shand acknowledged the challenges of her career shift.
"Although it is a total shift in sector and in some ways skillset (and yes the imposter syndrome is real). I believe that the only way to grow is to challenge yourself, to feel like you are the stupidest person in the room, and to feel vulnerable once again," she wrote.
She expressed gratitude to her former colleagues at Hauser & Wirth.
Shand had been working alongside Princess Eugenie, who is a director at the same art gallery.
PAThe move will see her helping to expand Trinny London's presence in the American market.
The Queen's niece emphasised her excitement about the new chapter in her professional life.
Shand explained her motivation for joining Trinny London was rooted in her belief in the brand's mission.
"I decided to take the job not because of my love of the industry I'm a novice but because of my belief in the brand," she stated.
She described Trinny London as "skincare and make up for women on the go, for those who don't have time for a 20-step routine."
The Queen's niece emphasised her excitement about the new chapter in her professional life.
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The brand appears to align with her personal philosophy on beauty.
"My all-time favourite quote is 'There is nothing more rare, nor more beautiful, than a woman being unapologetically herself; comfortable in her perfection imperfection. To me, that is the true essence of beauty,'" she shared.
Shand is the daughter of Camilla's brother Mark Shand, a conservationist and travel writer.
Her father tragically died in New York in 2014 after an accident where he tripped and hit his head.
