Princess Beatrice and Princess Eugenie are 'strategically positioned to not overshadow senior royals'
Eugenie and Beatrice are not working royals
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Princess Beatrice and Princess Eugenie are "strategic" in their efforts to "not overshadow senior working royals", according to a PR expert.
The York Princesses have made several public appearances as of late, by supporting the Royal Family in a private capacity at Ascot and Buckingham Palace garden parties.
In 2024, the Royal Family has suffered several health crises, with Sarah Ferguson, Princess Kate and King Charles all battling cancer.
In addition, Princess Anne was hospitalised last month after suffering a blow to the head on her Gatcombe Park estate.
Eugenie and Beatrice are 'strategic' in efforts to 'not overshadow senior royals'
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Despite fewer working royals at his disposal, King Charles has not enlisted his nieces, Princess Beatrice, 35, or Princess Eugenie, 34, as working members of the Royal Family.
The sisters both work in private jobs, with Beatrice the vice president of tech company Afiniti and Eugenie working as an art director at Hauser & Wirth.
They also both have young children with their respective husbands.
Eugenie shares two young sons with Jack Brooksbank, while Beatrice has a stepson and a two-year-old daughter with Edoardo Mapelli Mozzi.
Princess Beatrice sat at a roundtable discussion for the Earthshot Prize AwardsX / Earthshot PrizeDesislava Dobreva, a branding expert, spoke exclusively to GB News to explain why Prince Andrew's daughters are unlikely to take attention away from the senior working royals.
She said: "Beatrice and Eugenie's support for key royal initiatives, such as Prince William's charity events, helps align them with the broader goals of the Royal Family.
"This strategic positioning has ensured they're viewed as integral parts of the royal narrative without overshadowing the senior working royals."
Princess Beatrice stepped up for Prince William last month when she sat at a roundtable discussion for the Earthshot Prize Awards.
Princess Beatrice and Princess Eugenie supported Prince William at a Buckingham Palace garden party last month
PALATEST ROYAL DEVELOPMENTS:
Prince William interacting with Beatrice and Eugenie at Ascot
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The Prince of Wales was busy meeting the Emperor and Empress of Japan who had travelled to the UK on a State Visit.
Beatrice stepping up for William was viewed as a positive role for the Princess of York, who is happy to support the Royal Family without undertaking official duties.
The sisters attended a Buckingham Palace garden party last month alongside their other cousins Peter Phillips and Zara Tindall to once again support Prince William.
Despite royal fans loving the princesses being present, sources were quick to deny rumours that Beatrice and Eugenie would become working royals.
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