Nigel Farage in blistering swipe at Tory Party after Kemi Badenoch elected: 'The brand is broken!'

The North West Essex MP won the leadership election against Robert Jenrick with 53,806 votes from grassroots members across the UK

Nigel Farage
Susanna Siddell

By Susanna Siddell


Published: 02/11/2024

- 11:34

Updated: 02/11/2024

- 13:10

The North West Essex MP won the leadership election against Robert Jenrick with 53,806 votes from the party's membership across the UK

Nigel Farage took a blistering swipe at the Tory Party after the announcement of Kemi Badenoch as the party's new leader this morning.

Responding to the announcement, Nigel Farage shared online: "Kemi Badenoch will make no difference as leader of the Conservative Party.


"They have broken the trust of the British people and the brand is broken."

Explaining that the Tory Party's branding is "wrong", the Clacton MP warned that voters will receive "exactly the same as the last 14 years" with Kemi Badenoch in charge.

Nigel Farage

The Clacton MP warned that voters will receive "exactly the same as the last 14 years" with Kemi Badenoch in charge

Nigel Farage

In a video, Nigel Farage said: "As projected and, indeed, delivered, Kemi Badenoch is the leader of His Majesty's Loyal Opposition, which means the Conservative Party has turned their backs on the idea of leaving the ECHR, because that's what Robert Jenrick stood for."

His response has followed the Chairman of the 1922 Committee Bob Blackman's announcement that revealed Badenoch won 53,806 votes from the party's membership while her opponent, Robert Jenrick, received 41,388.

Turnout had noticeably decreased since the party's 2022 leadership election, decreasing from 82.2 per cent to 72.4 per cent.

Her campaign slogan - Renewal 2030 - sought to target the next General Election, marking her goal to return the Conservatives to power.

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Although her shadow cabinet is set to be announced, she has suggested that each leadership candidate should be included along the frontbench - although James Cleverly has already said that he will return to the backbenches.

In her victory speech, the new leader thanked the rest of the candidates, explaining that the first duty of the party was to hold Labour to account and prepare for their next term in government.

Badenoch said: "Our party is critical to the success of our country.

"But to be heard, we have to be honest, honest about the fact that we made mistakes, honest about the fact that we let standards slip.

Robert Jenrick; Kemi Badenoch

PA

"The time has come to tell the truth, to stand up for our principles, to plan for our future, to reset our politics and our thinking, and to give our party and our country the new start that they deserve.

"It is time to get down to business. It is time to renew."

Keir Starmer and Liberal Democrat leader Ed Davey congratulated the Tory leader on her win, with the Prime Minister adding that the first black leader of a Westminster party was a "proud moment" for the country.

Meanwhile, unlike the other main parliamentary parties, deputy leader of Reform UK Richard Tice did not congratulate Badenoch, saying: "She has failed the British public before and she will fail them again as leader of the Conservative Party.

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