Legendary toy store that inspired Pixar classic 'Toy Story' forced to close due to 'rampant crime and violence' in city

Legendary toy store that inspired Pixar classic 'Toy Story' forced to close due to 'rampant crime and violence' in city

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GB News
George Bunn

By George Bunn


Published: 29/01/2024

- 16:29

A spokesperson from Jeffrey’s Toys also cited rising inflation and a change in consumer spending

The toy store that inspired the hit Pixar film Toy Story is set to close after over 70 years.

Jeffrey’s Toys in Kearny Street, San Francisco, has announced it will be shutting, citing inflation and a rise in crime in the downtown area.


A spokesperson for the shop announced on Friday that it will be closing permanently at the end of February.

One of the co-owners of the store, which dates back to 1938, had warned that the business was in danger last month, saying its future was dependent on help from the city.

\u200bThe downtown San Francisco store is set to close

The downtown San Francisco store is set to close

Google/WikiCommons

The business' attorney, Ken Sterling, told The San Francisco Chronicle: "The store has been struggling for a number of years, due to the perils and violence of the downtown environment, inflation, the decrease in consumer spending and the demise of retail across the world."

A spokesperson from the shop also indicated its demise in a Facebook post announcing a store closing sale earlier this week.

A post on the page's social media said: "It’s that time… All things must GO. As we make our way to the Finish Line (in a couple weeks) we want to Thank ALL of you wonderful people who’ve been a part of Jefferey's Family...It’s been fun."

The post also advertised "30% off" on "All Full Price Items."

LATEST DEVELOPMENTS

\u200bThe shop dates back to the 1930s

The shop dates back to the 1930s

Getty

The business was first founded in 1938 as Birdie’s Variety Store. It has belonged to the Luhn family for four generations now. After pivoting to selling toys in the 1950s, the business had opened seven stores around the Bay Area.

However, the current storefront in the city’s Financial District has been the last one for several years now.

Current owner Rosie Luhn told the San Francisco Business Times: "We're heartbroken. We held on until we can't anymore.

"Everyone left the city. San Francisco always comes back but it will probably take another three years."

Outside Jeffrey's Toys

The owners of the shop said they were struggling due to inflation and the crime in the area

Getty

Last month, Jeffrey’s Toys co-owner Greg Luhn has said the store was struggling and was relying on a positive festive period for sales.

He told an NBC Affiliate: "We’re one of the oldest family-run stores in the city, but all of them are slowly disappearing.

"I hope things will change, but I know that we just can’t keep covering the loss every month without help from the city."

GB News has approached the Mayor of San Francisco for a comment.

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