What's the point of a degree? Parents call for apprenticeships as faith in universities falters

Engineer and apprentice installing bearings and the University of Glasgow

Three quarters (76 per cent) of the public think apprenticeship opportunities should be strengthened

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Hannah Ross

By Hannah Ross


Published: 31/07/2024

- 14:02

A new study has found more parents would like their child to choose an apprenticeship than a university degree

A growing number of parents across the UK are calling for apprenticeship opportunities to be increased and believe vocational qualifications are just as good as university degrees.

New research also finds 31 per cent of the public say a university education isn't worth the time or money anymore, up from 18 per cent in 2018.


A new study by King's College London (KCL), titled "Still worth it?" found that three quarters (76 per cent) of the public think apprenticeship opportunities should be strengthened while only 39 per cent said the same for young people going to university.

When asked if parents would prefer their child to study for a university degree or an apprenticeship more people chose an apprenticeship (48 per cent) than a university degree (40 per cent).

Survey results asking if opportunities for young people need to go to university or into apprenticeships

More people think opportunities for young people need to be directed toward apprenticeships than university degrees

The Policy Institute/ King's College London

When comparing university degrees with vocational qualifications, 53 per cent of respondents said vocational education makes it easier to adjust to work life and be able to adapt to the changing demands of the job market over a career (38% vs 19%).

However, the public still believes university degrees lead to getting a "good" job (29% vs 22%) and help build relationships and networks that help you in your career, although the results are very close (28% vs 27%).

Professor of Public Policy and Director of the Policy Institute at King’s College London, Bobby Duffy said: "While universities are highly valued, they are not enough to meet all needs, with the public clearly in favour of more vocational education and apprenticeships.

"This fits well with the Labour government’s stated priorities, which include developing a more comprehensive post-16 skills strategy, including establishing a new skills body for England and reforming the apprenticeship levy.”

Chart showing survey results for parents choosing if their children should do an apprenticeship or a university degree

The results found more parents wanted their children to choose an apprenticeship than a university degree

The Policy Institute/ King's College London

Without comparing university degrees to vocational qualifications, parents are just as likely as 10 years ago to say it's important for their child to go to university.

In 2024, 47 per cent of parents said it was important to them while in 2014, 44 per cent said the same thing.

Parents also tend to think that degrees are not as necessary for a good job, but they think there's more to university than just careers.

Only 33 per cent of parents believe if you don't have a degree these days you can't get a decent job compared to 49 per cent who oppose that view.

Despite this, out of those who attended university, nine out of 10 respondents said they would do it again if given the choice.

Furthermore, around eight in 10 graduates said their degree was worth it for the academic knowledge and skills gained (84 per cent), for the experiences they had at university as a student (78 per cent) and the overall experience and benefits (81 per cent).

Another two-thirds said it was worth it for the friends they made studying (66 per cent) and for finding jobs and advancing their careers (66 per cent).

Professor of Public Sector Management at King’s College London Alison Wolf said: "The public understands the value of universities and graduates are positive about the experience, but there is evidence here of growing scepticism about some of what universities do and whether they alone are enough.

"People do not see them as the most important priority for education spending: our findings confirm and build on other evidence that support for apprenticeships ranks higher.

"All of this will, inevitably, feed into government decisions and underlines the need to think hard about how – not whether – our university system should develop and change.”

The survey was based on 2,683 UK respondents aged 16 and over, surveyed between May 1 to 9, 2024.

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