'Absolutely sensational!' Waitrose revamps aisle with more than 25 'amazing' new products

The new products will be found across chocolate boxes, filled chocolate bars, truffles and nougat.

This includes new pistachio-flavoured items following the success of the Waitrose Cracking Pistachio Easter egg - which was a unanimous favourite in a taste test by Patrick Christys and the GB News team.

Inspiration has been taken from this to create the likes of Italian Nougat with Pistachio and Dominican Republic 49% Milk Chocolate with Hazelnut, Cashew & Pistachio.

The supermarket has also made a nod to trends including citrus and orange, and blonde chocolate.

Innovations manager at Waitrose Lizzie Haywood commented: “The No.1 confectionery range celebrates the emerging culinary trends, especially towards named provenance and variety on citrus fruits such as Valencia Orange, as we know this flavour provides the taste and quality cues that customers are looking for.

"This confectionery range provides our customers with new options reacting to culinary trends, with pairings such as chocolate and Valencia orange providing a more sophisticated take on the chocolate orange flavour.”

Full list of items

• No.1 Blonde Feuilletine Truffles
• No.1 Pink Champagne Truffles
• No.1 Salted Caramel Truffles
• No.1 Seasonal Edition Orange & Hazelnut Truffles
• No.1 The Blonde Box
• No.1 The Classic Box
• No.1 The Special Edition Box
• No.1 Blonde Chocolate with Feuilletine & Sea Salt
• No.1 Uganda Dark Chocolate, 85%
• No.1 Peru Dark Chocolate, 80%
• No.1 Madagascar Dark Chocolate, 75%
• No.1 Ecuador Dark Chocolate, 90%
• No.1 Dominican Republic Dark Chocolate, 65%
• No.1 Dominican Republic Dark Chocolate, 65%
• No.1 Dark Chocolate with Italian Gianduja
• No.1 Dominican Republic Milk Chocolate, 49%
• No.1 Dominican Republic Milk Chocolate with Feuilletine & Sea Salt, 49%
• No.1 Milk Chocolate with Hazelnut, Caramelised Cashew & Pistachio Nuts
• No.1 Seasonal Edition Dark Chocolate
• No.1 Blonde chocolate filled with pecan praline
• No.1 Dark chocolate filled with a Valencia orange ganache
• No.1 Milk chocolate filled with fleur de sel caramel
• No.1 Milk chocolate with a Piedmont hazelnut filling
• No.1 Italian Brittle with Chocolate
• No.1 Italian Nougat with Almond & Hazelnut
• No.1 Italian Nougat with Mixed Berries
• No.1 Italian Nougat with Pistachio

Discussing the No.1 Blonde Chocolate with Feuilletine & Sea Salt, one shopper commented: "Absolutely sensational. Not a usual blonde chocolate fan, but this chocolate I had tried from the Easter egg version. After having tried this chocolate through the Easter egg, I resorted to searching this flavour as a chocolate bar, and to my surprise came across the bar.

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"Exactly how I remembered it. Very creamy. High sugar content, but an amazing treat!"

Confectionery product developer at Waitrose Sarah Breadmore added: "When expanding our very best No.1 range, our aim was to bring many more innovative, exciting and great quality products to food lovers - whilst tapping into the latest flavour trends.

"Customers can expect to see pistachio, valencia orange and blonde chocolate across the range in a number of formats including truffles, chocolate boxes, nougat and our brand new filled chocolate bars.

"So whether you're looking for a gift to impress or a sweet treat to enjoy in those quiet moments at home - there is something for every occasion."

This comes as Marks & Spencer recently updated its confectionary aisle with items shoppers "couldn't wait to try".