'You've brought my childhood back': M&S shoppers delighted with nostalgic sweet treat in stores now

Michael Portillo samples Ice creams with Hannah Harley Young
GB News
Lewis Henderson

By Lewis Henderson


Published: 02/04/2025

- 18:55

Updated: 03/04/2025

- 07:59

The new sauce is available for £2.50

Marks & Spencer customers are overjoyed to see the release of M&S' new Cracked Shell Chocolate Sauce, now available in the M&S Foodhall.

The new sauce has sparked comparisons to popular ice cream sauces from the 1980s.


The major supermarket said: "[It's] a chocolate-flavoured sauce which hardens when drizzled on to ice cream.

"It’s super fun and will elevate your vanilla ice cream cone – perfect for this time of year!"

New M&S Cracked Shell Chocolate Sauce

M&S announced the release of the product on social media

M&S

Shoppers have been reacting to the news of the new release on social media.

One user said: "Thank you for bringing a bit of my childhood back," with another consumer following up: "We had that in the 80s. Loved it."

Another customer said: "Loved this as a kid," and one more noted: "Now that brings back Ice Magic memories."

One other shopper said: "Ohhh need to try," with a heart-eyed emoji; while one commenter said: "Oooh that sounds smashing."

The social media post announcing the new sauce generated over 1,500 likes within the first hour of being uploaded.

The M&S Cracked Shell Chocolate Sauce is also available for customers to buy online via Ocado for £2.50.

M&S Foodhall has also launched a new range of High Protein Bars after two years in development.

The bars have been meticulously crafted to ensure they "taste incredible", according to the retailer.

Protein barEach bar contains an impressive 20g of protein per portionINSTAGRAM / M&S

M&S says the wait was "definitely worth it" for these on-the-go snacks. The protein bars are designed to be enjoyed after a training session or as an afternoon treat.

They can be found in all local M&S Foodhall stores, with customers already sharing enthusiastic feedback about the new additions.

One customer wrote: "The salted caramel one is the best protein bar I've ever had. Really great Taste."

Another shopper commented: "They are really delicious. Wish they had slightly less calories, but they do taste nice."