M&S shoppers flock to stores to snap up viral cheesecake as it makes comeback ahead of Christmas
PA
The dessert became a social media sensation last Christmas
Marks & Spencer shoppers have spotted their favourite Christmas desserts in stores with the return of their viral ginger and caramel cheesecake taking centre stage.
The beloved dessert, which became the store's biggest social media sensation last Christmas, is making its eagerly anticipated comeback at the Eastgate Shopping Centre branch in Gloucester.
Marks & Spencer announced the return of their fan-favourite cake via Facebook yesterday, prompting excitement among dessert enthusiasts who have been waiting to taste the sweet treat again.
According to Marks & Spencer's Facebook post, the dessert features "Creamy, biscuity and finished with the cutest decorations, our baked ginger and caramel cheesecake sits on a ginger digestive biscuit base and is topped with white chocolate mousse."
The cheesecake went viral last Christmas
M&S
The retailer has enlisted their expert chefs to craft this festive centrepiece, perfect for the Christmas table.
The cheesecake's popularity on social media last Christmas was unprecedented, becoming the Gloucester branch's most successful post of the season.
The exclusive nature of the dessert, available only at the Eastgate Shopping Centre location, has prompted dessert enthusiasts to consider making special trips to the store.
Visitors to the Gloucester Marks & Spencer can also explore an array of other handmade festive treats currently available in store.
The selection includes an indulgent chocolate torte, decorative chocolate pine cones and a festive sticky toffee pudding trifle.
All desserts are now available at the Marks & Spencer Foodhall in Eastgate Shopping Centre, Gloucester.
Shoppers are encouraged to visit soon to secure their chosen festive desserts in time for Christmas celebrations.
It comes as the retailer's latest festive dessert has sparked a social media frenzy, with British shoppers eagerly sharing their excitement about the new Popping Down The Chimney creation.
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The £25 Christmas dessert, which serves 10 people, has captured the attention of Marks & Spencer customers across social platforms.
Marks & Spencer describes the festive pudding as a "Belgian chocolate mousse with a soft butterscotch caramel sauce centre, on a white chocolate and toasted popcorn crisp base, topped with white chocolate mousse".
The dessert's launch has generated significant buzz online, with customers already making plans to purchase it for their Christmas celebrations.
Social media users have flooded platforms with enthusiastic responses to the festive dessert, with one commenter declaring: "That looks insane."