M&S has unveiled its Valentine's Day-themed Colin and Connie the Caterpillar cakes, bringing a romantic twist to the beloved treats.
The special edition cakes have arrived at M&S stores, as announced by food blog Newfoodsuk across social media platforms.
The pair of celebratory caterpillar cakes feature Valentine's-themed decorations, continuing the retailer's tradition of seasonal variations on its popular cake characters.
The launch has caught the attention of shoppers across social media, with customers eagerly sharing their excitement about the romantic treats.
'They're really cute, they always have them for Valentine's'
M&S
Social media users were quick to express their delight at the Valentine's treats on social media.
"How cute are these two," commented one shopper, with another responding, "Very cute indeed".
The cakes sparked numerous enthusiastic reactions, with comments like "Ooooooo" and "Yay" flooding social media platforms.
"They're really cute, they always have them for Valentine's", noted another customer.
Several shoppers tagged their loved ones in posts about the cakes, with one writing, "It's for you," to spread news of the romantic treats.
Customers are planning to use the cakes for both romantic celebrations and friendship gatherings this Valentine's season.
Indeed, the cakes are being viewed as perfect treats for various February celebrations, regardless of your relationship status.
"We should treat ourselves for Valentine's", suggested one social media user to their friend.
The idea of "Galentine's" celebrations emerged as a popular choice, with a shopper responding, "Hahaha yes, Galentines day treat for us from us".
The iconic Caterpillars make a return to stores after great success in previous years. Back in 2023, M&S posted the duo on Instagram, stating: "Everyone’s favourite caterpillars are back for Valentine’s Day.
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Shoppers flooded social media in eager anticipation - 'Yay!'
M&S
"Mix and match to create your perfect pair - Colin and Connie, Colin and Colin or Connie and Connie! Because everyone deserves to feel the M&S love this Valentine’s Day."
Matchmaker Colin the Caterpillar and Matchmaker Connie the Caterpillar (both 335g) are limited-edition half-sized cakes, described as "chocolate-filled chocolate sponge rolls, complete with milk chocolate and decorated with white chocolate cupid wings". M&S told shoppers: "Prices may vary in selected stores and online at Ocado."
In other M&S news, shoppers are going wild for two new berry treats spotted at the supermarket - and they sound "incredible".
