As the Dubai chocolate craze sweeps across the UK, major supermarket chain Iceland has joined the trend.
The supermarket has released the Bolci Dubai Chocolate with Pistachio Kadayif Filled Milk Chocolate 100g, priced at £5 per bar.
Iceland described the bar as: "Delicate, aromatic pistachio cream that combines perfectly with the chocolate and creates an irresistible taste.
"Bolci uses only the best ingredients to bring you the authentic taste of Dubai. Kadaif: The crispy thread dough provides an exciting texture and makes the chocolate even more interesting."
The new Dubai chocolate has created a stir of reaction online
NewFoodsUK
Customers have been reacting to the new Dubai chocolate online with various opinions.
One user said: "It's a very strange taste of chocolate. It's very disappointing."
Another commenter noted: "Anyone with any sense is not going to throw £5 away to try and probably not like some weird-looking, green chocolate. Anyone who does has more money than sense."
One social media user reacted positively to the release and said: "I've tried this, it's lovely."
Britons have also been giving their views on the Dubai chocolate craze, with several believing the trend will fade.
One user said: "What is this obsession with Dubai and everything in it? It's very strange; I think I will stick to a KitKat."
Another added: "I don't think any of these Dubai bars are any good. It's just another craze."
One more noted: "Available everywhere. I'm not sure why there's an obsession with an expensive small bar."
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Customers have been reacting to the new Dubai-style chocolate online
PASupermarkets have responded to the overwhelming demand for Dubai chocolate by imposing purchase limits, ensuring everyone can experience the confectionery.
Lidl and Waitrose have implemented strict two-bar limits per customer on Dubai chocolate products.
Waitrose informed shoppers about the arrival of the Lindt Dubai Chocolate bar (£10) on Instagram just days ago.
Britons were warned that only "selected stores" would sell the popular treats. Offering advice to one enthusiastic customer in the comments, the supermarket advised: "As this is a really popular product, it's best to ring the store before making a trip."
