Burger King's new brand launches today but only some lucky customers can get involved - full list of UK areas
GETTY
Customers can now indulge in a curated selection of six new gourmet burgers, courtesy of Deliveroo
Burger King UK has launched a new delivery brand - Gourmet Kings by Burger King - driven by popular demand for Burger King UK’s Gourmet Kings collection. The fast food company said customers can look forward to "all-new premium sensations".
The trial, which begins today, is currently available in eight regions across the country. It's good news for Burger King fans in Aldershot, Guildford Ladymead, Oxford, Walton on Thames, Reading (two regions), Woking, Egham and Didcot.
The fast food chain is running the trial in collaboration with Deliveroo.
Burger King aims to bring the "unmistakable sensation of total food satisfaction" directly to burger enthusiasts' doorsteps, combining high-quality ingredients with innovative flavour combinations.
Gourmet Kings by Burger King launches today
Burger King
Burger King UK aims to make 'the difficult art of creating the perfect burger feel effortless'
Burger King
The new gourmet offerings include the indulgent Double Angus Bacon Cheese, which features 150g of flame-grilled Aberdeen Angus beef. For chicken lovers, the Chilli Cheese Crispy Chicken combines succulent poultry with a fiery kick.
These new creations join Burger King UK's existing Gourmet Kings range, which includes the smoky BBQ Steakhouse Angus and the recently introduced Chimichurri range.
Premium ingredients are at the forefront, with British and Irish beef, crispy chicken, sizzling bacon, and fresh vegetables. The burgers also boast elevated flavours like chilli sauce and American-style mustard.
Burger King UK aims to make "the difficult art of creating the perfect burger feel effortless" with this new venture.
The new brand underscores the company's commitment to delivering high-quality burgers directly to customers' homes.
By focusing on "total food satisfaction," Burger King UK aims to elevate the at-home dining experience for burger enthusiasts. The carefully curated menu combines classic Burger King favourites with new, gourmet creations.
Full Gourmet Kings menu
Burger meals
Shakes
This move reflects the changing landscape of food delivery services in the UK, as established fast-food chains adapt to meet evolving consumer preferences for restaurant-quality meals at home.
While currently limited to eight trial regions, "Gourmet Kings by Burger King" has the potential for expansion across the UK. The exclusive partnership with Deliveroo ensures a streamlined ordering process for customers.
LATEST DEVELOPMENTS
Subway has unveiled a new menu for sarnie enthusiasts
PA IMAGESThis delivery-only model allows Burger King UK to experiment with premium offerings without affecting their traditional restaurant operations.
In other exciting food news, Subway announces the return of an item that "packs a punch" after half a decade off the shelves.
This comes as the sarnie company also launches four new menu items for its Wild & Mild menu.