Several The Masked Singer UK fans are convinced they've already worked out who's behind the Owl mask ahead of their debut performance on Saturday.
Owl will battle it out against Eiffel Tower on Saturday evening while Air Fryer takes on Bubble Tea and Chicken Caesar faces Piranha.
Rita Ora will return to the judging panel after guest judge Charlie Simpson joined Jonathan Ross, Davina McCall and Mo Gilligan in last week's premiere.
In typical The Masked Singer fashion, very little has been given away about Owl's true identity but ITV has shown off the contestant's costume and even released a short clue from the celeb.
Owl is wearing a red and gold blazer along with a red, gold, and purple striped tie.
Completing the outfit is a crisp white shirt, leather belt, and red trousers.
The Masked Singer's Owl will perform on Saturday
ITV
The attire resembles that of a school uniform and that clue hasn't been missed by eagle-eyed The Masked Singer sleuths.
In fact, several think the colour scheme of the uniform resembles that of those worn in the BBC school-based drama, Waterloo Road.
And one Waterloo Road star who is no stranger to stints on reality TV is Adam Thomas who has emerged as a frontrunner among the fandom to be under the Owl mask.
Many of the guesses emerged on the show's Instagram account where fans commented on a post of Owl, including one who said: "Could be someone who's part of waterloo road?"
Adam Thomas (left) stars in Waterloo Road
BBC
"I feel like the colour scheme could be a clue?" a second mused before a third named the celeb directly: "Adam Thomas."
Thomas' name was tipped over on Reddit as well with Redditor u/jamieo6000 guessing: "Owl: Adam Thomas..." (sic)
The actor is best known for starring in Waterloo Road but his CV also boasts a role in ITV soap Emmerdale.
He competed on last year's Strictly Come Dancing alongside Luba Mushtuk where they met a controversial exit following a dance-off with Angela Rippon.
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Adam Thomas and Luba Mushtuk performed on Strictly 2023
BBCThomas exited the BBC competition right at the beginning of November meaning his work diary was freed up beyond.
Could he have taken to the Masked Singer stage afterward to show off his vocal skills?
Fans will have to tune into Saturday's episode to see which star will be unmasked next and follow in the footsteps of Dionne Warwick's Weather.
Soul singer Warwick was the first singer of the latest series unmasked but her exit sparked a "fix" row from disgruntled viewers who felt she should've stayed in the competition.