The Clarkson's Farm star has been the proud owner of Diddly Squat since 2008
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Jeremy Clarkson has addressed the future of Diddly Squat's place in his family should the worse ever happen to the 64-year-old.
Ahead of the hit Amazon series' return on May 3, Clarkson has been speaking publicly about how he, partner Lisa Hogan, farm manager Kaleb Cooper and the rest of the Diddly Squat family have been keeping things afloat since viewers last saw them.
In the new series, fans will see Clarkson introduce pigs to the farm for the first time while he also goes head-to-head with Cooper to see who can make the most cash on the farm.
His latest series of bright ideas comes as the Grand Tour star continues to try and conjure profit-making schemes in an industry that saw him pocket just £144 in his first year running the farm.
Financial struggles have plagued his tenure as farm boss and even led to him admitting he'd contemplated selling up for good last year as he continued to battle against the odds to make money.
Now, he's admitted Diddly Squat may one day be sold from the Clarkson family's assets as he revealed his children don't seem to harbour the same passion for pig muck and mustard seeds as he does.
Clarkson's Farm: Jeremy and Lisa Hogan run Diddly Squat in Chipping Norton
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In a new interview with the Guardian, Clarkson was grilled on whether he's ever contemplated retirement and the idea of hanging up his wellies for good.
The idea made Clarkson "shudder" as he looks forward to a long future on the farm but when Hogan interjected in the interview to admit she's doing her best to keep a fund for when she retires, the conversation turned towards the farm's future itself.
Hogan remarked that Clarkson's three children - Emily, Finlo and Katya whom he shares with ex-wife Frances Cain - would want to cash in.
Clarkson agreed, sharing the desperate plea he's reeled off to his offspring in an attempt to keep Diddly Squat under Clarkson ownership.
Jeremy Clarkson: Charlie Ireland is often on hand to guide Clarkson
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"I keep telling them, 'Listen, when I’m dead, I don’t want you to sell it'," Clarkson told the publication.
However, he went on to the reveal his children's response isn't what he'd desired, explaining: "They look at me like, 'Are you joking?'"
For now, the future of Diddly Squat remains bright under Clarkson's ownership with Amazon already giving the green light to a fourth season of the hit docu-series.
Even newly appointed farm manager Cooper has faced questions about taking over the reins for good, although he's been quick to dismiss any suggestion Clarkson would hand over the keys.
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Clarkson's Farm's Kaleb Cooper also has aspirations of owning his own farm
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Instead, Cooper has his eyes set on opening his own farm near his home in Chipping Norton, Oxfordshire.
However, speaking ahead of season three's arrival, the 25-year-old has admitted that soaring costs have made his dream harder to attain.
He told the Telegraph that he "didn't want to move" in order to buy his own farm and branded the current state of farming as "frustrating".
"Everything’s through the roof," he said. "That’s why I’m so busy doing everything possible to get to that dream [of buying a farm]... I’m going to do it one day."
Episodes one to four of Clarkson's Farm season three premiere on Amazon Prime Video on May 3 with the final four episode available to stream a week later.