Virgin Media and EE offering FREE broadband for Black Friday, but you can save more by avoiding this freebie

a man sits next to his broadband router and runs a speed test on his phone

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Aaron Brown

By Aaron Brown


Published: 27/11/2023

- 13:01

Updated: 27/11/2023

- 13:10

Free internet is brilliant, but it doesn't mean you're getting the cheapest broadband deal

  • Virgin Media and EE customers can unlock 3 months of free broadband
  • But other brands still offer a lower total cost for two years of internet

Black Friday is a brilliant opportunity to slash your monthly broadband bills – and lock in the discounted fee for the next 18- or 24-months. As always, the best deals are reserved for new customers, so switching to a new provider is all-but guaranteed to unlock the biggest savings.

And there are some incredible broadband deals on offer at the moment, with EE and Virgin Media both offering access to their full-fibre internet for free. Yes, both brands will waive your monthly bills for three months when you sign up for an eligible Black Friday deal.


Latest Black Friday broadband deals...

But while some will leap at the chance to avoid any broadband bills until early next year – especially with the expensive Christmas shopping period on the horizon – you can save more by swerving these internet giveaways and picking another Black Friday deal.

We've crunched the numbers and found that Plusnet has the lowest price for a full-fibre broadband plan with download speeds of roughly 150Mbps. The BT-owned brand charges £26.99 per month for its Full Fibre 145 plan. It's also waived the £20 activation charge in the Black Friday sale.

If you sign up before 11.59pm on Wednesday November 29, Plusnet will include a £50 Reward Card.

This is a prepaid debit card and can be used anywhere that accepts Mastercard which is, essentially, anywhere. You won't be able to withdraw the money from a cash machine, but you can use the card to treat yourself to anything in-store or online.

Plusnet offers its broadband on a 24-month minimum contract. Over the two years, you'll spend a total of £647.76 for your home broadband. That's roughly 88p per day.

If you take the £50 Reward Card into account, that's an effective price of £597.76.

If you want download speeds of 150Mbps from competitors, you'll need to spend a little more. Signing up with TalkTalk would cost £672 over two years (although the brand has an 18-month minimum term for its contracts – or £504 before you can renegotiate with another provider), BT Broadband would cost £782.25 for two years despite getting 50% off the first five months of your contract in the Black Friday sale, EE would cost £755.79 for two yearsdespite the three months of free broadband, and Sky Broadband would cost £672 for two years (like TalkTalk, its contracts only have an 18-month minimum term – or £504 before you can renegotiate – but it only offers download speeds of 100Mbps).

a plusnet branded router can be seen floating on a pink background

It isn't offering broadband for free, but if you're looking for the lowest prices, there's no better option than Plusnet broadband in the latest Black Friday sales

PLUSNET PRESS OFFICE

All of the brands above rely on Openreach infrastructure to connect customers to their broadband plans. If you're able to sign up with any one of these providers at your address, you'll be able to switch to any of the others. That means there are plenty of opportunities to unlock the discounts reserved for new customers.

Virgin Media is an outlier as it has its own broadband infrastructure nationwide. As such, you'll need to check whether the full-fibre provider has connected your address. Unlike Openreach-supplied brands, which are being upgraded to full-fibre ahead of the December 2026 deadline, all postcodes connected by Virgin Media can already access download speeds of up to 1,000Mbps. That's 14x faster than the average UK home broadband speed recorded by researchers earlier this year (70Mbps).

Virgin Media charges £25 per month for its M125 fibre broadband, which offers download speeds of 132Mbps. That's a total of £450 for the duration of the 18-month contract, or £600 for two years of internet.

Granted, it's a little slower than equivalent broadband bundles from Plusnet and BT ...but not so much that you'd notice in day-to-day use.

a family sit on the sofa in the background, while an amazon eero router is pictured in the foreground

TalkTalk is one of the few broadband brands that doesn't send its own-brand Wi-Fi router to customers, instead relying on the best-selling Amazon eero to connect to its full-fibre plans

AMAZON PRESS OFFICE

If you're looking for something a little speedier, there are some brilliant discounts on download speeds of 500Mbps.

That's roughly 7x faster than the average broadband speed nationwide and means you can enjoy bandwidth-intensive tasks in every room of the house – video calls, downloading software updates, streaming Netflix and Disney+, watching YouTube, online video games, and backing up your data to the cloud – without a hint of buffering.

Despite the offers of free broadband, Plusnet still offers the most affordable 500Mbps broadband package at this speed. Its Full Fibre 500 plan offers download speeds of 500Mbps for just £31.99 per month. That's a total cost of £767.76 over the course of the 24-month contract or roughly £1 per day.

Signing up for this plan means you'll be eligible to claim a £75 Reward Card too, which can be spent on anything you like. Taking that prepaid Mastercard into account, the effective price of your broadband plan falls to £692.76.

Compared to the competition, BT Broadband would cost £997.24 for two years at the same download speeds, EE Broadband would cost £944.79 for two yearsof 500Mbps download speeds, Sky Broadband would cost £840 for two years (although the satellite telly brand has an 18-month minimum term for its contracts – or £630 before you'd be able to renegotiate with another provider), and TalkTalk would cost £936 over two years with its Full Fibre 500 plan (like Sky, its deals arrive with 18-month minimum contract terms – or £702 before you could switch to a new deal).

Virgin Media would cost £934.50 for two years of its M500 broadband plan, which offers the first three months for free as part of its Black Friday savings. Like TalkTalk and Sky, this broadband provider only requires an 18-month minimum term, so you'd be free to renegotiate a new broadband deal after £667.50.

Of course, price isn't everything ...there are other factors you might want to consider when picking a broadband deal.

For example, Plusnet quashes the competition when it comes to monthly cost, but its guaranteed minimum download speeds are considerably less than some of the competition. With its Full Fibre 145 plan, Plusnet will allow customers to leave their contract without any penalty if download speeds consistently drop below 80Mbps ...for comparison, TalkTalk sets its minimum download speed at 120Mbps for an almost-identical 152Mbps broadband plan.

It's worth noting that EE Broadband could be a good choice if you're already signed up to the brand with your mobile phone. That's because existing EE customers who take out a broadband plan will unlock unlimited data on all of their EE mobile plans costing £10 or more a month. EE also includes a subscription to Xbox Game Pass Ultimate, worth £12.99, with select broadband plans too. If you're already a subscriber, this could be a substantial saving.

O2 customers who sign up for Virgin Media broadband will also unlock some exclusive benefits. At no extra cost, Virgin Media will increase the broadband speed to the next available level (up to a max of 1Gbps). So if you wanted the M500 plan listed above, you'd only need to sign up for the M350 plan at £38.50. Thanks to the free three months, that 18-month contract will cost you £577.50 – or £808.50 over two years. That's a £126 saving compared to Virgin Media's M500 broadband bundle.

Switching between Openreach brands is painless, with the two broadband providers required to work together to switchover your connection. You'll also get an estimate of when the switch will take place, so you can prepare for a few hours without an internet connection. Switching to a full-fibre broadband service that doesn’t use the Openreach network – such as Virgin Media – you'll need to stop the service with your current provider and choose the date to begin with your new provider.

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