Apple will announce the next iPhone during an event on September 9. Yes, the annual showcase will be held in the Steve Jobs Theatre, located on the grounds of Apple's spaceship-like headquarters in California.
Invitations to the exclusive launch have been sent out with the cryptic tagline: It's Glowtime. Elsewhere, there's an Apple logo made from a colourful swirl, which seems to be a reference to the new animation for Apple Intelligence, which was announced earlier this summer during the $3.45 trillion firm's developer conference.
We’re glowing with excitement! Monday, September 9. #AppleEvent pic.twitter.com/QRVyZtqXYA
— Greg Joswiak (@gregjoz) August 26, 2024
The new Artificial Intelligence (AI) system is widely tipped to be integral to the new iPhone models, transcribing your voice memos in real-time, offering writing tips for emails and documents, summarising lengthy webpages, and allowing you generate custom emoji for any situation with a quick written prompt.
Apple Intelligence will be available to some existing iPhone models, but millions will miss out. We're likely to see improved chipsets inside the next generation of iPhone to enable these AI features across the line-up.
We're expecting to see four different models announced during the It's Glowtime event next month: iPhone 16, iPhone 16 Plus, iPhone 16 Pro, and iPhone 16 Pro Max.
If Apple sticks with the launch plan established in previous years, iPhone 15 and iPhone 15 Plus will stick around at a more affordable price point, starting from £699, while the iPhone 15 Pro and 15 Pro Max will be discontiuned and replaced with the new Pro-grade smartphones.
The new iPhone 16 and iPhone 16 Pro line-up will purportedly launch with brighter screens, faster chipsets, Apple Intelligence features, longer battery life, and new colourways. They'll also run iOS 18 out-of-the-box, the latest version of the mobile operating system. Announced at WWDC, iOS 18 lets you customise the appearance of every application icon on your homescreen — adjusting the colours to fit with the background image. You can also place apps anywhere in the grid.
A new Passwords app to manage your login information will also be preinstalled.
With iOS 18, you'll be able to position app icons anywhere on the invisible grid of the Home Screen. Apple will also let you change the colours of these icons and suggest the best shade to complement your wallpaper APPLE PRESS OFFICE | GBN Whispers from within the secretive company suggest the 5x lossless zoom, which was exclusive to the larger (and pricier) iPhone 15 Pro Max model last year, will make its way to both Pro-level handsets. Apple typically reserves its flagship triple-camera system for the Pro-grade models, while the standard iPhone range boasts two.
iPhone 16 and 16 Plus could see the dual-camera system swapped from a diagonal camera layout to a vertically-stacked set-up to enable these handsets to film Spatial Video — the immersive three-dimensional footage that can be viewed on Apple's new Vision Pro headset, which launched in the UK earlier this summer.
The iPhone 16 Pro and 16 Pro Max are likely to be built with titanium frame, while the more affordable iPhone 16 and 16 Plus will stick with aluminium. Some tipsters suggest CEO Tim Cook could announce an upgraded Apple Watch Series 10 and Apple Watch Ultra 3 during the same event.
GB News will bring you all of the announcements from the Apple Event on September 9, so stay tuned. Apple typically streams the event on X, formerly Twitter, YouTube, and from its own website. A dedicated app will access to the stream will also roll-out to Apple TV — its Roku and Fire TV Stick competitor — in the coming days.
