Real reason why 'British through and through' Princess Eugenie wants to move back to the UK permanently

Princess Eugenie and Jack Brooksbank​
Princess Eugenie and Jack Brooksbank
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George Bunn

By George Bunn


Published: 03/08/2024

- 14:12

The 34-year-old and her husband Jack Brooksbank have been splitting their time between Portugal and the UK

Princess Eugenie and her husband are said to to be thinking about a permanent return to the UK.

The 34-year-old alongside husband Jack Brooksbank are currently spending the majority of their time in Portugal due to Brooksbank's work developing a beach resort with Meldman's Discovery Land Company.


However, the 38-year old still owns the Jack Brooksbank's AEB Consultants wine business with his mother Nicola, which did extremely well in the last financial year finishing with £616,610 in its account on March 31.

The couple, who share sons August, three, and Ernest, one are reportedly considering a return to the UK on a more permeant basis.

\u200bPrincess Eugenie and Jack Brooksbank

Princess Eugenie and Jack Brooksbank split their time between the UK and Portugal

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A source told the Daily Express: "Eugenie is adamant that she wants to head back to the UK on a more permanent basis and use the villa in Portugal as a holiday home.

"They are very close to their families and all like spending lots of quality time together with the children. Jack's success has given them the freedom to fly back and forth between two countries and provide the boys with a loving and close-knit family unit.

"Jack's company doing so well makes it easier for them to head back to England on a more permanent basis.

"They [the family] are currently spending a lot of time in Portugal and as the boys get a bit older, they are looking for kindergartens near to their London home and eventually schools in the UK."

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Princess Eugenie and Jack Brooksbank\u200b

Princess Eugenie and Jack Brooksbank have two children together

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Rochelle White, the Founder and Creative Director of Rochelle White Communications, spoke exclusively to GB News to explain the key differences between Eugenie and her sister Beatrice.

She said: "Beatrice is a more reserved person compared to her sister Eugenie and likes to keep herself private and away from public scrutiny.

"Eugenie understands and uses her status to build on her personal brand, businesses and things she is linked to and works on."

The source believes Eugenie and her family's true home is the UK, adding: "They are British through and through. There's no way they would move away from the UK on a permanent basis.

"The Discovery Land Company has recently acquired new land next to the CostaTerra resort so that will be expanding. Jack will be working on marketing the projects there but Eugenie has her heart set on more time in Britain."

Prince Harry, Jack Brooksbank and Princess Eugenie

Britain's Princess Eugenie of York, Jack Brooksbank and Britain's Prince Harry, Duke of Sussex attend the coronation ceremony of King Charles III

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It has been reported that Princess Eugenie and her cousin, Prince Harry were on good terms despite his break from the Royal Family, and she even visited him and Meghan at their home in Montecito.

However, in recent years, Eugenie and her older sister have shown their loyalties to the Firm and may not be as close to the Sussexes as once thought, according to a source.

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