The identity of The Masked Singer’s Wolf may have already been sussed out by sleuths as a 1980s icon following their debut on the ITV series - while new data appears to support their claim.
Viewers have been speculating on who may be hidden beneath a menagerie of new characters that debuted on the bizarre singing series last weekend.
The first to be unveiled was Spag Bol, where journalist and presenter Kate Garraway was found to be underneath the pasta-themed costume.
The remaining characters on the show are Bush, Bear, Dressed Crab, Kingfisher, Pufferfish, Snail, Tattoo, Teeth, Toad in the Hole and Wolf.
The Wolf costume features the silver lupine creature in a long grey furry overcoat with a snazzy red waistcoat and blue cravat.
New judge Maya Jama, replacing Rita Ora, joined the panel of Jonathan Ross, Davina McCall, Mo Gilligan with host Joel Dommett in their attempts to guess the contestants' identities.
ITV Masked Singer: Wolf made their debut on the show last weekend
ITV
Wolf, as well as performing David Bowie's hit Let's Dance, gave out several clues to their identity.
They included a T-shirt with "Wolf Pack" written on it, a model boat building set, a bishop’s hat, multi-coloured bowling pins and a ball.
Other hints were the phrases "two sides to every story,” "take me as I am,” “good foundations,” and the lengthy: "You wanna know more about little old me, if the three little pigs had listened to my advice no huffing or puffing would've blown those houses down."
Adding further mystery, the silver animal's riddle was: "As a wolf, I've held dominion over everything I see, wild woods, creek or cave, that's my territory."
ITV Masked Singer: Wolf reeled off a series of clues during his debut
ITV
While Wolf had the judges stumped, fans on the social media network Reddit believe they have identified Wolf as a classic 1980s popstar.
“I'm pretty confident that Wolf is Marti Pellow from Wet Wet Wet and here's clues that prove it,” the first post declared.
They explained the “Wolf Pack” shirt referenced Pellow’s band, the ship model represented his great grandfather’s occupation as a ship builder and the religious imagery was a callback to his cover of Dante’s prayer.
Other users on the site agreed, with one declaring: “100% Marti Pellow. The most obvious in the history of the show.”
“I’m with you on Marti Pellow! I was struck by the voice instantly,” another said.
"The key-chain on Wolf’s belt loop (80’ Marti signature) and the cryptic clue reference to Dominion (the West End Theatre where Marti performed as Che in Evita) were the convincers for me,” they added.
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ITV Masked Singer: Marti Pellow has emerged as a likely candidate to be under Wolf's disguise
PA
Gambling.com's Entertainment expert James Leyfield data roundup may prove the Reddit sleuths right, giving Pellow 8/15 odds of being the man behind Wolf - or a 65.2 percent chance.
Second most likely to be Wolf according to Leyfield is actor and signer Darren Day, with 2/1 or a 33.3 percent chance.
Other names in contention are musician Jim Kerr (5/2), U2 frontman Bono (4/1) and Duran Duran signer Simon Le Bon (6/1).
